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	<description>- Proliferate and resourceful source for Journals, Serials, Newspapers, Magazines, Periodicals, current and archived in India</description>
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		<title>Decision Points by George W. Bush</title>
		<link>http://www.printsbooks.com/?p=7294</link>
		<comments>http://www.printsbooks.com/?p=7294#comments</comments>
		<pubDate>Sat, 11 Dec 2010 11:26:02 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Biography & Autobiography]]></category>
		<category><![CDATA[0753539667]]></category>
		<category><![CDATA[9780753539668]]></category>
		<category><![CDATA[George W. Bush]]></category>
		<category><![CDATA[The Legacy of George W. Bush]]></category>
		<category><![CDATA[US Presidents]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7294</guid>
		<description><![CDATA[ISBN:&#160;9780753539668, 0753539667 “In this candid and gripping account, President George W. Bush describes the critical decisions that shaped his presidency and personal life.” Decision Points is the extraordinary memoir of America&#8217;s 43rd president. Shattering the conventions of political autobiography, George W. Bush offers a strikingly candid journey through the defining decisions of his life. In [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9780753539668, 0753539667</b></div>
<p>
<p style="text-align: justify;"><strong><a href="http://buybooksindia.com/getProductDetail.action?id=107733"><img class="alignleft size-full wp-image-7297" title="9780753539668" src="http://www.printsbooks.com/wp-content/uploads/2010/12/9780753539668.jpg" alt="" width="214" height="300" /></a>“In this candid and gripping account, President George W. Bush describes the critical decisions that shaped his presidency and personal life.”</strong></p>
<p style="text-align: justify;"><strong></strong>Decision Points is the extraordinary memoir of America&#8217;s 43rd president. Shattering the conventions of political autobiography, George W. Bush offers a strikingly candid journey through the defining decisions of his life.</p>
<p style="text-align: justify;">In gripping, never-before-heard detail, President Bush brings readers inside the Texas Governor s Mansion on the night of the hotly contested 2000 election; aboard Air Force One on 9/11, in the hours after America s most devastating attack since Pearl Harbour; at the head of the table in the Situation Room in the moments before launching the war in Iraq; and behind the Oval Office desk for his historic and controversial decisions on the financial crisis, Hurricane Katrina, Afghanistan, Iran, and other issues that have shaped the first decade of the 21st century.</p>
<p style="text-align: justify;">President Bush writes honestly and directly about his flaws and mistakes, as well as his accomplishments reforming education, treating HIV/AIDS in Africa, and safeguarding the country amid chilling warnings of additional terrorist attacks. He also offers intimate new details on his decision to quit drinking, discovery of faith, and relationship with his family.</p>
<p style="text-align: justify;">For the first time, we learn President Bush&#8217;s perspective and insights on:</p>
<ul style="text-align: justify;">
<li>His decision to quit drinking and the journey that led him to his Christian faith</li>
<li>The selection of the vice president, secretary of defense, secretary of state, Supreme Court justices, and other key officials</li>
<li>His relationships with his wife, daughters, and parents, including heartfelt letters between the president and his father on the eve of the Iraq War</li>
<li>His administration&#8217;s counterterrorism programs, including the CIA&#8217;s enhanced interrogations and the Terrorist Surveillance Program</li>
<li>Why the worst moment of the presidency was hearing accusations that race played a role in the federal government’s response to Hurricane Katrina, and a critical assessment of what he would have done differently during the crisis</li>
<li>His deep concern that Iraq could turn into a defeat costlier than Vietnam, and how he decided to defy public opinion by ordering the troop surge</li>
<li>His legislative achievements, including tax cuts and reforming education and Medicare, as well as his setbacks, including Social Security and immigration reform</li>
<li>The relationships he forged with other world leaders, including an honest assessment of those he did and didn’t trust</li>
<li>Why the failure to bring Osama bin Laden to justice ranks as his biggest disappointment and why his success in denying the terrorists their fondest wish—attacking America again—is among his proudest achievements</li>
</ul>
<p style="text-align: justify;">A groundbreaking new brand of presidential memoir, <em>Decision Points</em> will captivate supporters, surprise critics, and change perspectives on eight remarkable years in American history—and on the man at the center of events.</p>
<p style="text-align: justify;">Since leaving office, President George W. Bush has led the George W. Bush Presidential Center at Southern Methodist University in Dallas, Texas. The center includes an active policy institute working to advance initiatives in the fields of education reform, global health, economic growth, and human freedom, with a special emphasis on promoting social entrepreneurship and creating opportunities for women around the world. It will also house an official government archive and a state-of-the-art museum that will open in 2013.</p>
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		<item>
		<title>Nightrunners of Bengal By John Masters</title>
		<link>http://www.printsbooks.com/?p=7287</link>
		<comments>http://www.printsbooks.com/?p=7287#comments</comments>
		<pubDate>Sat, 20 Nov 2010 10:08:14 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Novel/Fiction/Story/Drama]]></category>
		<category><![CDATA[0143064339]]></category>
		<category><![CDATA[9780143064336]]></category>
		<category><![CDATA[Nightrunners of Bengal By John Masters]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7287</guid>
		<description><![CDATA[ISBN:&#160;9780143064336, 0143064339 “Let the storms of the Great Bengal Mutiny roar where they would over the land. He had fought himself, and found himself. He had fought his enemies, who were his friends, and won—and lost.” Captain Rodney Savage of the 13th Rifles, Bengal Native Infantry, celebrates the start of 1857 with his wife and [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9780143064336, 0143064339</b></div>
<p>
<p style="text-align: justify;"><strong><a href="http://www.printsbooks.com/wp-content/uploads/2010/11/9780143064336.jpg"><img class="alignleft size-full wp-image-7288" title="9780143064336" src="http://www.printsbooks.com/wp-content/uploads/2010/11/9780143064336.jpg" alt="" width="167" height="256" /></a>“Let the storms of the Great Bengal Mutiny roar where they would over the land. He had fought himself, and found himself. He had fought his enemies, who were his friends, and won—and lost.”</strong></p>
<p style="text-align: justify;"><strong></strong>Captain Rodney Savage of the 13th Rifles, Bengal Native Infantry, celebrates the start of 1857 with his wife and friends in the isolated cantonment of Bhowani. Little does he realize that in spite of his empathy with the sepoys, fear and resentment are driving them to intrigue with local rulers and other conspirators against the rule of the British East India Company. In the following months, tension erupts into violence and the British begin to wonder whether even their closest servants are trustworthy.</p>
<p style="text-align: justify;">Though most of the British officers of the Bhowani garrison and their families—including Savage&#8217;s own wife—are killed in the outbreak, Savage escapes the massacre along with his infant son and Caroline Langford, a visitor from England, to head out on an adventure that is going to change his life, and his perspective of India, forever.</p>
<p style="text-align: justify;">Combining the flare of a true storyteller with an intuitive sense of history born of his deep knowledge and love of India, John Masters recreates the horror of the Great Revolt of 1857. First published in 1951, only four years after the end of the Raj, and a prequel to <em>Bhowani Junction</em>, <em>Nightrunners of Bengal</em> remains as graphic, intense and gripping a tale as any modern novel of suspense.</p>
<p style="text-align: justify;"><strong><span style="text-decoration: underline;">About the Author</span></strong>:</p>
<p style="text-align: justify;"><strong>John Masters </strong>was a general in the British Army and the fifth member of his family to serve in India. After completing his education in England he joined the Fourth Prince of Wales Own Gurkha Rifles and served on the North-West Frontier. During World War II he fought in the Middle East before joining General Wingate’s Chindits in Burma. He tired from the army in 1948 and went to live in the USA where he turned to writing.</p>
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		</item>
		<item>
		<title>First Proof 6: The Penguin Book of New Writing from India by Selected Authors</title>
		<link>http://www.printsbooks.com/?p=7279</link>
		<comments>http://www.printsbooks.com/?p=7279#comments</comments>
		<pubDate>Sat, 20 Nov 2010 09:29:13 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Literature]]></category>
		<category><![CDATA[0143415514]]></category>
		<category><![CDATA[9780143415510]]></category>
		<category><![CDATA[First Proof 6: The Penguin Book of New Writing from India by Selected Authors]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7279</guid>
		<description><![CDATA[ISBN:&#160;9780143415510, 0143415514 “What First Proof says is, buy the ticket, take your chances, come on board—the view is pretty good from where we sit.” In First Proof we continue to publish the best new writing from India. The selections in this sixth volume range from essays, short stories and poems to memoirs, ethnographies and profiles. You will discover [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9780143415510, 0143415514</b></div>
<p>
<p style="text-align: justify;"><a href="http://www.printsbooks.com/wp-content/uploads/2010/11/9780143415510.jpg"><img class="alignleft size-medium wp-image-7281" title="9780143415510" src="http://www.printsbooks.com/wp-content/uploads/2010/11/9780143415510-194x300.jpg" alt="" width="194" height="300" /></a><strong>“What <em>First Proof</em> says is, buy the ticket, take your chances, come on board—the view is pretty good from where we sit.”</strong></p>
<p style="text-align: justify;"><strong> </strong>In <em>First Proof</em> we continue to publish the best new writing from India. The selections in this sixth volume range from essays, short stories and poems to memoirs, ethnographies and profiles.</p>
<p style="text-align: justify;">You will discover exciting first-time writers and come across familiar names writing in new genres. You will also read some outstanding translations of writers from Indian languages. This collection is rich proof that variety continues to thrive in Indian writing.</p>
<p style="text-align: justify;">It’s a wonder that despite its uncertain commercial prospects, certain publishers remain resolute in their quest to discover and nurture new writing, driven possibly by the conviction that in the sea of unheard voices, there are several worth listening to and taking a chance on.</p>
<p style="text-align: justify;">First Proof is worth waiting for. This anthology traverses an impressive trajectory. Unputdownable variety of fiction and non-fiction. You get everything here. And it leaves you craving for more. It is to the credit of the publishers that the second book of new writing in India has included a neat list of authors who have explored uncharted territories.</p>
<p style="text-align: justify;">
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		<item>
		<title>E-Business Essentials by Rajat Chatterjee</title>
		<link>http://www.printsbooks.com/?p=7255</link>
		<comments>http://www.printsbooks.com/?p=7255#comments</comments>
		<pubDate>Fri, 19 Nov 2010 11:28:02 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Business & Investing]]></category>
		<category><![CDATA[9380228678]]></category>
		<category><![CDATA[9789380228679]]></category>
		<category><![CDATA[E-Business Essentials by Rajat Chatterjee]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7255</guid>
		<description><![CDATA[ISBN:&#160;9789380228679, 9380228678 “E-Business provides a holistic overview of the phenomenon of e-business and its role in transforming organizations. Chapters are designed as learning units.” Electronic Business may be defined as the application of information and communication technologies (ICT) in support of all the activities of business. Commerce constitutes the exchange of products and services between [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9789380228679, 9380228678</b></div>
<p>
<p style="text-align: justify;"><strong><a href="http://buybooksindia.com/getProductDetail.action?id=10744"><img class="alignleft size-full wp-image-7256" title="9789380228679" src="http://www.printsbooks.com/wp-content/uploads/2010/11/9789380228679.jpg" alt="" width="214" height="300" /></a>“E-Business provides a holistic overview of the phenomenon of e-business and its role in transforming organizations. Chapters are designed as learning units.”</strong></p>
<p style="text-align: justify;"><strong></strong>Electronic Business may be defined as the application of information and communication technologies (ICT) in support of all the activities of business. Commerce constitutes the exchange of products and services between businesses, groups and individuals and can be seen as one of the essential activities of any business. Electronic commerce focuses on the use of ICT to enable the external activities and relationships of the business with individuals, groups and other businesses.</p>
<p style="text-align: justify;">Electronic business methods enable companies to link their internal and external data processing systems more efficiently and flexibly, to work more closely with suppliers and partners, and to better satisfy the needs and expectations of their customers. In practice, e-business is more than just e-commerce. While e-business refers to more strategic focus with an emphasis on the functions that occur using electronic capabilities, e-commerce is a subset of an overall e-business strategy. E-commerce seeks to add revenue streams using the World Wide Web or the Internet to build and enhance relationships with clients and partners and to improve efficiency using the Empty Vessel strategy. Often, e-commerce involves the application of knowledge management systems.</p>
<p style="text-align: justify;">This book take you through the relationships your company can have with other companies (B2B, E-Purchasing, E-Procurement, And Portals), with its customers (B2B, CRM, And E-Talking), and with its employees (B2B, Corporate Portals, access, and infrastructure).As we go through these topics you will learn about leading corporations and suppliers in each area and what their products can do for you. We always talk about alternatives and decisions. Because we understand the technical side of the systems, we understand that you can’t build a house without a foundation. This book takes you through the infrastructures you need to support E-Business.</p>
<p style="text-align: justify;"><strong><span style="text-decoration: underline;">About the Author</span></strong><strong>:</strong></p>
<p style="text-align: justify;"><strong></strong><strong>Rajat Chatterjee</strong> earned a degree in Computer Science and Mathematical Sciences with IBM&#8217;s professional Marketing Masters-level program. he brings a wealth of international, multidisciplinary industry and business skills that allow him to combine strategy, creative, process, technology and customer knowledge to identify and implement successful and differentiating eCRM and e-business initiatives for both consumer and b-to-B companies.</p>
<p style="text-align: justify;">He is a popular speaker, lecturing on business and management issues around the world consulting company helping companies transition from the industrial age to the Internet age through strategy, marketing and a combination of off-the-shelf and customized on-line and on-ground training.</p>
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		<item>
		<title>Disaster Management: Warning Response and Community Relocation by Amit Awasthy</title>
		<link>http://www.printsbooks.com/?p=7247</link>
		<comments>http://www.printsbooks.com/?p=7247#comments</comments>
		<pubDate>Fri, 19 Nov 2010 10:52:58 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Geography]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[8190794183]]></category>
		<category><![CDATA[9788190794183]]></category>
		<category><![CDATA[Disaster Management: Warning Response and Community Relocation by Amit Awasthy]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7247</guid>
		<description><![CDATA[ISBN:&#160;9788190794183, 8190794183 “The book discusses special issues encountered in the management of disasters, and explains the various agencies that assist in preparedness, mitigation, response and recovery during national and regional events.” Overall this book expands on the problematic nature of disaster management. It has done so by stressing how the basic conceptual basis of disaster [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9788190794183, 8190794183</b></div>
<p>
<p style="text-align: justify;"><strong><a href="http://buybooksindia.com/getProductDetail.action?id=10687"><img class="alignleft size-full wp-image-7250" title="9788190794183" src="http://www.printsbooks.com/wp-content/uploads/2010/11/9788190794183.jpg" alt="" width="214" height="300" /></a>“The book discusses special issues encountered in the management of disasters, and explains the various agencies that assist in preparedness, mitigation, response and recovery during national and regional events.”</strong><strong> </strong></p>
<p style="text-align: justify;"><strong></strong>Overall this book expands on the problematic nature of disaster management. It has done so by stressing how the basic conceptual basis of disaster management, preparedness, has little scientific grounding and is plagued by conflicting interpretations, all of which suit organizational demands rather than the potential victims needs. Further it reviews related to hazard vulnerability, disaster event characteristics and pre-impact emergency management interventions as determinants of disaster impacts.</p>
<p style="text-align: justify;">It illustrates global patterns in disaster risk and development and introduces the concept of sustainable development as vision for creating disaster-resilient places. Further it outlines a vision for IT-enhanced disaster management in terms of six areas of IT-based capabilities with existing IT use in disaster management and to highlight how to progress would have tangible positive impacts.</p>
<p style="text-align: justify;"><span style="text-decoration: underline;"><strong>About the Author</strong></span><strong>:</strong></p>
<p style="text-align: justify;"><strong></strong><strong>Amit Awasthy</strong> is Head and Professor in the Royal Institution of Management and Director of the RIM Commission on Major Disaster Management. He has obtained his Master Degree in Disaster Management and Doctorate Degree in management from IAM, Haryana. He is an active researcher in the field of capability and capacity building in the built environment with a particular interest in disaster management.</p>
<p style="text-align: justify;">He has nearly 200 published papers and has successfully managed several research projects on disaster management. He is also associated with EURASIA which looks at disaster management strategies in Europe and Asia. His other research interests are: gender, disasters and construction, and research informed teaching.</p>
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		<item>
		<title>Demand Management: Supply Constraints and Inflation by R K Sharma</title>
		<link>http://www.printsbooks.com/?p=7239</link>
		<comments>http://www.printsbooks.com/?p=7239#comments</comments>
		<pubDate>Fri, 19 Nov 2010 10:26:34 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Business & Investing]]></category>
		<category><![CDATA[9380228334]]></category>
		<category><![CDATA[9789380228334]]></category>
		<category><![CDATA[Demand Management: Supply Constraints and Inflation by R K Sharma]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7239</guid>
		<description><![CDATA[ISBN:&#160;9789380228334, 9380228334 “The book is of importance for all those concerned with policy &#38; theory of Demand Management that makes the book a read of interest to managers who wish to acquaint themselves with recent generalizations of classical frequency response methods.” This book presents the fundamentals for developing more reliable demand plans and schedules. It [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9789380228334, 9380228334</b></div>
<p>
<p style="text-align: justify;"><strong><a href="http://buybooksindia.com/getProductDetail.action?id=10686"><img class="alignleft size-full wp-image-7243" title="9789380228334" src="http://www.printsbooks.com/wp-content/uploads/2010/11/9789380228334.jpg" alt="" width="214" height="300" /></a>“The book is of importance for all those concerned with policy &amp; theory of Demand Management that makes the book a read of interest to managers who wish to acquaint themselves with recent generalizations of classical frequency response methods.”</strong></p>
<p style="text-align: justify;"><strong></strong>This book presents the fundamentals for developing more reliable demand plans and schedules. It also shows what is necessary to build successful tradition partner relationships for demand collaboration. This book defines what is reasonable to expect from a demand management process. It is our hope that the lesson shared in the book will stimulate improvements on how demand management is applied in your company and in the supply chains in which your company operates.</p>
<p style="text-align: justify;"><span style="text-decoration: underline;"><strong>About the Author</strong></span><strong>:</strong></p>
<p style="text-align: justify;"><strong></strong><strong>RK Sharma</strong>, M.Com. MBA is an Executive manager in a multinational company. He is a charismatic technology executive with nearly twenty years experience in operations management, process and architectural consulting, coaching and software development.</p>
<p style="text-align: justify;">As a product manager he consistently and recurrently releases product on time, mentoring teams and negotiating marketing and merchandising expectations to keep everyone focused on marketplace value.</p>
<p style="text-align: justify;">His articles have been published in various National and International referred journals. His areas of interest include Business Constitution, Strategic Planning, Organizational Planning, Leadership Development, Standards Development, Enterprise Architecture and Enterprise Integration.</p>
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		<item>
		<title>Decision Making Style: Social and Creative Dimensions by Dr Dev Sharma</title>
		<link>http://www.printsbooks.com/?p=7233</link>
		<comments>http://www.printsbooks.com/?p=7233#comments</comments>
		<pubDate>Fri, 19 Nov 2010 10:09:22 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Business & Investing]]></category>
		<category><![CDATA[9380228303]]></category>
		<category><![CDATA[9789380228303]]></category>
		<category><![CDATA[Decision Making Style: Social and Creative Dimensions by Dr Dev Sharma]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7233</guid>
		<description><![CDATA[ISBN:&#160;9789380228303, 9380228303 “The book offers best answers for complex decision problems. It blends the art and the science of decision making into accessible steps that lead you to consider your choices both intuitively and analytically.” Purposeful selection from among a set of alternatives in light of a given objective is called decision making. Decision-making is [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9789380228303, 9380228303</b></div>
<p>
<p style="text-align: justify;"><strong><a href="http://buybooksindia.com/getProductDetail.action?id=10685"><img class="alignleft size-full wp-image-7234" title="9789380228303" src="http://www.printsbooks.com/wp-content/uploads/2010/11/9789380228303.jpg" alt="" width="214" height="300" /></a>“The book offers best answers for complex decision problems. It blends the art and the science of decision making into accessible steps that lead you to consider your choices both intuitively and analytically.”</strong></p>
<p style="text-align: justify;"><strong> </strong>Purposeful selection from among a set of alternatives in light of a given objective is called decision making. Decision-making is not a separate function of management. In fact, decision-making is intertwined with the other functions, such as Planning, Coordinating, and Controlling. These functions all require that decisions be made. For example, at the outset, management must make a critical decision as to which of several strategies would be followed. Such a decision is often called a <em>strategic</em> decision because of its long-term impact on the organization. Also, managers must make scores of lesser decisions, <em>tactical</em> and <em>operational</em>, all of which are important to the organization&#8217;s well-being.</p>
<p style="text-align: justify;">As a leader or responsible person we often stuck with decision making its our job to make decisions that are in the best interest of the whole organization or to ourselves we must consider the good of many not of a few this is a big responsibility and very often people don’t appreciate our efforts in fact many times people get angry at us because of the decisions we make to help them in this book we discuss decision making style not the decision itself but style we hope that readers will appreciate this effort.</p>
<p style="text-align: justify;"><strong><span style="text-decoration: underline;">About the Author</span></strong><strong>:</strong></p>
<p style="text-align: justify;"><strong></strong><strong>Dr Dev Verma</strong> MBA PhD teachers part time at foreign university in the department of curriculum and instruction He is also associated with a process consulting firm in Canada he is the author of four books on decision making styles and process design. He has authored a number of manuals on facilitation and public adjudication he is a lead researcher of decision making and persuasion studies he is a charismatic presenter whose knack for bridging the gap between complex concepts and simple solutions has directly benefited a number of multinational corporations and small privately owned enterprises.</p>
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		<title>Cyber Rules: Strategies For Excelling At E-Business by Rahul Gupta</title>
		<link>http://www.printsbooks.com/?p=7229</link>
		<comments>http://www.printsbooks.com/?p=7229#comments</comments>
		<pubDate>Fri, 19 Nov 2010 09:37:02 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Law]]></category>
		<category><![CDATA[9380228627]]></category>
		<category><![CDATA[9789380228624]]></category>
		<category><![CDATA[Cyber Rules: Strategies For Excelling At E-Business by Rahul Gupta]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7229</guid>
		<description><![CDATA[ISBN:&#160;9789380228624, 9380228627 This book has created a way of classifying the different types of strategies for e-business and then describes how these strategies can be used in business. Because today’s economy demands that e-business initiatives emphasize profitability and return on investment this book also offers guidance on methods to minimize cost, yet ensure quality. This [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9789380228624, 9380228627</b></div>
<p>
<p style="text-align: justify;"><a href="http://buybooksindia.com/getProductDetail.action?id=10741"><img class="alignleft size-full wp-image-7230" title="9789380228624" src="http://www.printsbooks.com/wp-content/uploads/2010/11/9789380228624.jpg" alt="" width="214" height="300" /></a>This book has created a way of classifying the different types of strategies for e-business and then describes how these strategies can be used in business. Because today’s economy demands that e-business initiatives emphasize profitability and return on investment this book also offers guidance on methods to minimize cost, yet ensure quality.</p>
<p style="text-align: justify;">This book investigates empirically the impact of CRM on corporate success in e-commerce at the firm level. Further it analyzes the implementations process of a customer relationship management (CRM) system in online retailing and the challenges of transforming a product-focused business into a customer-centric organization.</p>
<p style="text-align: justify;"><strong><span style="text-decoration: underline;">About the Author</span></strong><strong>:</strong></p>
<p style="text-align: justify;"><strong></strong><strong>Rahul Gupta</strong> holds a bachelor&#8217;s degree from Delhi University and LLD from Agra University. He is a very practical consultant and has brought a lot of new perspectives relating to internet law and regulation from the cyber legal and Asian standpoints.</p>
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		<title>Customer Relationship Management: A Strategic Approach by Lakshman Jha</title>
		<link>http://www.printsbooks.com/?p=7222</link>
		<comments>http://www.printsbooks.com/?p=7222#comments</comments>
		<pubDate>Fri, 19 Nov 2010 09:23:36 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Business & Investing]]></category>
		<category><![CDATA[8190721127]]></category>
		<category><![CDATA[9788190721127]]></category>
		<category><![CDATA[Customer Relationship Management: A Strategic Approach by Lakshman Jha]]></category>

		<guid isPermaLink="false">http://www.printsbooks.com/?p=7222</guid>
		<description><![CDATA[ISBN:&#160;9788190721127, 8190721127 &#8220;A definitive CRM text book for those seeking an unbiased and comprehensive understanding of CRM from strategy to technology. Buy it, read it, and refer to it often to stay on track for a successful CRM endeavor!&#8221; Customer relationship management (CRM) is a widely-implemented strategy for managing a company’s interactions with customers, clients and sales [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9788190721127, 8190721127</b></div>
<p>
<p style="text-align: justify;"><strong><a href="http://buybooksindia.com/getProductDetail.action?id=10657"><img class="alignleft size-full wp-image-7226" title="9788190721127" src="http://www.printsbooks.com/wp-content/uploads/2010/11/97881907211271.jpg" alt="" width="214" height="300" /></a>&#8220;A definitive CRM text book for those seeking an unbiased and comprehensive understanding of CRM from strategy to technology. Buy it, read it, and refer to it often to stay on track for a successful CRM endeavor!&#8221;</strong></p>
<p style="text-align: justify;"><strong></strong>Customer relationship management (CRM) is a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support. The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service. Customer relationship management describes a company-wide business strategy including customer-interface departments as well as other departments.</p>
<p style="text-align: justify;">Managers, whether brand-new to their positions or well established in the corporate hierarchy, can use a little brushing-up now and then. As customer loyalty increasingly becomes a thing of the past, customer relationship management (CRM) has become one today&#8217;s hottest topics. Customer relationships management: A strategic approach supplies easy-to-apply solutions to common CRM problems, including how to maximize impact from CRM technology, which data warehousing techniques are most effective and how to create and manage both short-and long -term relationships. This book acquaints student focuses on the strategic side of customer relationship management. The text provides students with and understanding of customer relationship management and its applications in the business fields of marketing and sales.</p>
<p style="text-align: justify;">This book is a comprehensive, rigorously researched, contemporary overview of CRM that is generously illuminated with many case illustrations. The author shows how CRM technologies in support of a well-tuned customer management strategy can deliver outstanding benefits throughout the customer life-cycle. This book is crisp, practical and stimulating. It provides authors considerable insights with practical examples and provides a step-by-step pragmatic approach to the application of CRM in business. The inclusion of an equally pragmatic understanding of CRM technology is an enhancing feature of the book.</p>
<p style="text-align: justify;">All senior management would benefit from reading it, particularly those who realize that profitable customers are the company&#8217;s greatest asset and require foolproof guidance to retain them. Because of its sound academic basis, this book is equally beneficial for management students. Overall it represents a comprehensive reference/guide to business success. Absolutely the best exposition of Customer Relationship Management. That belongs on the desk of every company that is serious about CRM.</p>
<p style="text-align: justify;"><span style="text-decoration: underline;"><strong>About the Author</strong></span><strong>:</strong></p>
<p style="text-align: justify;"><strong></strong><strong>Lakshman Jha</strong> has done his PhD in Business Administration from the University of Alabama, MBA from Tulane University and BS in Economics from the Wharton School of Finance and Commerce, the University of Pennsylvania. His professional focus deals with the converging issues on e-business particularly those in the area of e-commerce, linking knowledge bases and customer relationship management systems.</p>
<p style="text-align: justify;">Presently he holds as CEO of a large computing group. There he has implemented many successful business development and workshop programs for a wide range of clients in the US and international marketplace, aligning business goals, process change and technology to help clients meet their business objectives.</p>
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		<title>Critical Management Studies: Perspectives on Information System by Sudhanshu Katyal</title>
		<link>http://www.printsbooks.com/?p=7218</link>
		<comments>http://www.printsbooks.com/?p=7218#comments</comments>
		<pubDate>Fri, 19 Nov 2010 09:04:39 +0000</pubDate>
		<dc:creator>deepak</dc:creator>
				<category><![CDATA[Business & Investing]]></category>
		<category><![CDATA[9380228600]]></category>
		<category><![CDATA[9789380228600]]></category>
		<category><![CDATA[Critical Management Studies: Perspectives on Information System by Sudhanshu Katyal]]></category>

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		<description><![CDATA[ISBN:&#160;9789380228600, 9380228600 “This book offers a thought-provoking commentary on the current status of critical management&#8230; the authors certainly attempt a more interesting analysis of critical management than is normally the case&#8230;. Overall, it’s an exciting read.” Critical management studies (CMS) is a loose but rapidly growing grouping of politically left wing and theoretically innovative approaches to management, business [...]]]></description>
			<content:encoded><![CDATA[<p>
<div class="bookisbn"><b>ISBN:&nbsp;9789380228600, 9380228600</b></div>
<p>
<p style="text-align: justify;"><strong><a href="http://buybooksindia.com/getProductDetail.action?id=10684"><img class="alignleft size-full wp-image-7219" title="9789380228600" src="http://www.printsbooks.com/wp-content/uploads/2010/11/9789380228600.jpg" alt="" width="214" height="300" /></a>“This book offers a thought-provoking commentary on the current status of critical management&#8230; the authors certainly attempt a more interesting analysis of critical management than is normally the case&#8230;. Overall, it’s an exciting read.”</strong></p>
<p style="text-align: justify;"><strong></strong>Critical management studies (CMS) is a loose but rapidly growing grouping of politically left wing and theoretically innovative approaches to management, business and organization, grounded in a critical theory perspective. It encompasses a wide range of perspectives that are critical of traditional theories of management. Critical Management Studies (CMS) initially brought together critical theory and post-structuralist writings, but has since developed in more diverse directions.</p>
<p style="text-align: justify;">A dominant narrative within CMS is that perhaps the most important development in its stimulation was the global expansion of business schools, an American invention, especially in Europe. Decreases in state funding, so the narrative has it, for social sciences and increases in funding for business schools during the 1980s resulted in many academics with graduate training in sociology, history, philosophy, psychology and other social sciences ending up with jobs &#8220;training managers&#8221;. However, what business schools are or should do has always been debated.</p>
<p style="text-align: justify;">These academics brought different theoretical tools and political perspectives into business schools. They began to question the politics of managerialism and did not automatically buy into its often conservative ideology. These new voices drew on the Frankfurt School of critical theory, and the work of Michel Foucault, Jacques Derrida and Gilles Deleuze. Feminism, queer theory, post-colonial theory, anarchism, ecological philosophies, and radical democratic theory also had some influence.</p>
<p style="text-align: justify;">Critical Management Study is an increasingly popular specialization in organizational studies. It looks like a promising area of study, especially for scholars in organizational communication. This book explores the issues and tensions of critical management studies. The book makes a particular contribution to the shape and directions of critical management studies and also comments on the issues for further consideration.</p>
<p style="text-align: justify;"><strong><span style="text-decoration: underline;">About the Author</span></strong><strong>:</strong></p>
<p style="text-align: justify;"><strong></strong><strong>Sudhanshu Katyal</strong> is a Management Consultant, holds M.Sc. and MBA degree, started writing on Critical Management in the year 2000. As a freelance writer, his works have appeared in various Management books all over the world. His writing also features in a number of refereed academic journals and business magazines.</p>
<p style="text-align: justify;">He provides solutions for the improvement and optimization of overall operations of a company in the most cost effective manner possible. His focus on running other critical elements of the business and provides a key component in the long-term success. He conducts research under the rubric of comparative and international organization.</p>
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