Who is in the Book
THE BELIEVERS -
People who knew entrepreneurship was the Chosen Path. They took the plunge straight after their MBA or after working barely a couple of years. And they persevered until they made it big!

THE OPPORTUNISTS -
These entrepreneurs did not plan to take this path but when opportunity knocked they seized it. Their stories go to show that you don’t have to be ‘born with it’; you can develop an entrepreneurial bent of mind at any age.

THE ALTERNATE VISION -
These individuals are using entrepreneurship to create social impact. Or as a platform which allows them creative expression.

Stay Hungry Stay Foolish is the story of 25 graduates of India’s Harvard, IIM Ahmedabad (IIM-A), who chose to become entrepreneurs, shunning the more conventional and comfortable option of high-paying corporate jobs.

Now, IIM-A is Bansal’s alma mater as well, and that explains several things—not just her business acumen. In writing this book, she is clearly inspired by Chetan Bhagat who incidentally went to IIM-A as well. Bansal wants to be the Bhagat of business writing. Imitation is the best form of flattery, but she could surely have included Bhagat in her personal pantheon of 25.

What we get in this book are 25 egregious hagiographic personality profiles.

It includes some big names like Sanjeev Bikhchandani (PGP 89), naukri.com In 2006, his big idea, naukri.com became the first dotcom to IPO on an Indian stock exchange. Shantanu Prakash (PGP 88), Educomp. His company Educomp is today the leading provider of digital content for schools across India. Vinayak Chatterjee (PGP 81), Feedback Ventures Vinayak quit his job at Ponds to start Feedback Ventures which morphed into India s leading infrastructure advisory and engineering firm. Ashank Desai (PGP 79), Mastek ,R Subramanian (PGP 89), Subhiksha He quit his job at Citibank 15 days after joining, to start India s largest grocery chain – Subhiksha. Subramanian famously rebuffed offers from Reliance Retail as he believes the best is yet to come. Narendra Murkumbi (PGP 94), Shree Renuka Sugars. He shut down the first company he started after graduating because a Rs 5 crore turnover was not large enough. His second venture Shree Renuka Sugars is today a Rs 1000 crore company, and has changed the lives of hundreds of sugarcane farmers. Chender Baljee (PGP 72), Royal Orchid Hotels His family owns Baljee s, Simla s most famous hotel. Yet as a young management graduate, Chender decided to carve out his own niche. It took him 35 years but today Royal Orchid is a Rs 150 crore hospitality business. Madan Mohanka (PGP 67), Tega Industries Tega Industries is the world s third largest company designing solutions in the field of mining equipment. Sunil Handa (PGP 79), Eklavya Education Foundation/CoreEmballage From a hard nosed businessman to an educational entrepreneur, his is a fascinating journey. Vardan Kabra (PGP 2004), Fountainhead School, Deep Kalra (PGP 92), makemytrip.com which is today India s leading travel portal. Rashesh Shah (PGP 89), Edelweiss Capital. In a world dominated by the likes of J P Morgan and Merrill Lynch Rashesh Shah set up a large and successful homegrown investment bank in a single decade. Nirmal Jain (PGP 89), India Infoline, which is one of the country s biggest online trading platforms. Vikram Talwar (PGP 70), EXL Service, K Raghavendra Rao (PGP 79), Orchid Pharma Raghavendra Rao has built up a $300 million dollar pharma company in 13 short years. The son of a working class railways employee, he now dreams of making Orchid India s first $1 billion pharma company. Jerry Rao (PGP 73), Mphasis A career Citibanker, he built up a large and profitable company (Mphasis),Shivraman Dugal (PGP 76), Institute for Clinical Research in India (ICRI),Shankar Maruwada (PGP 96), Marketics ,Ruby Ashraf (PGP 83), Precious Formals,Deepta Rangarajan (PGP 89), IRIS, Cyrus Driver (PGP 2000), Calorie Care,Venkat Krishnan (PGP 93), GiveIndia Venkat launched GiveIndia, to promote the culture of giving in India. Anand Halve (PGP 77), chlorophyll, S B Dangayach (PGP 72 ), Sintex The man behind the iconic Sintex water tanks believes in constant evolution and creation of new products. And after 34 years with one company he is still passionate about it! Vijay Mahajan (PGP 80), Basix.

Written by Charles Dickens & published by Chapman & Hall in 1843, A Christmas Carol is one of the most famous works by Charles Dickens. A Christmas Carol is a book of Christmas Stories by English author Charles Dickens.

The story tells of sour and stingy Ebenezer Scrooge’s ideological, ethical, and emotional transformation after the supernatural visitations of Jacob Marley and the Ghosts of Christmases Past, Present, and Yet to Come. This book has met with instant success and critical acclaim.

The book was written and published at a time when Britain was experiencing a nostalgic interest in its forgotten Christmas traditions, and at the time when new customs such as the Christmas tree and greeting cards were being introduced.

Having been scorned by our pilgrim forefathers, Christmas was not even recognised as a national holiday until the mid-nineteenth century. The national ideal of what Christmas should be has descended from Britain, where Queen Victoria celebrated Christmas with German customs sprinkled all over it. A Christmas Carol carries such Victorian spirit. Dickens’s sources for the tale appear to be many and varied but are principally the humiliating experiences of his childhood, his sympathy for the poor, and the Christmas stories of Washington Irving.

The tale was pirated immediately, was adapted several times to the stage, and has been credited with restoring the holiday to one of merriment and festivity in Britain and America after a period of sobriety and sombreness. A Christmas Carol remains popular, has never been out of print and has been adapted to film, opera, and other media.

Prolific 19th century author, Charles Dickens is famous for his remarkable characters and mastery of prose in the telling of their lives. Loved for his invaluable contribution to classic English literature, his good, bad and comic characters and realistic portrayal of contemporary life in Victorian England continue to fascinate readers worldwide.

About the Author:

English novelist, generally considered the greatest of the Victorian period. Dickens’s works are characterized by attacks on social evils, injustice, and hypocrisy. He had also experienced in his youth oppression, when he was forced to end school in early teens and work in a factory. Dickens’s good, bad, and comic characters, such as the cruel miser Scrooge, the aspiring novelist David Copperfield, or the trusting and innocent Mr. Pickwick, have fascinated generations of readers. Charles Dickens was born in Landport, Hampshire, during the new industrial age, which gave birth to theories of Karl Marx and later Dickens himself gave birth to new theories in English Literature.

Dr. APJ Abdul Kalam, “Broom & Groom written by Kiran Bedi and Pavan Choudary is a wonderful experience for me to read every page. Each page in the book is useful to improve the way of life. Certainly, this book will contribute to create awareness among all in setting their own standards in disciplining their lives leading to good life, good society, and thereby a good nation.”

Broom & Groom is an expression of both anguish and hope. Anguish over the inadequate civic sense in our society. Hope, that once the society becomes more aware and sensitive, change will follow. The two main areas Broom & Groom focuses on are Grooming and Hygiene. On a literal level, Broom stands for Cleansing and Groom for Civility. Broom & Groom is a mirror for self reflection and a behavioral compass which will improve community living and enhance our social acceptance globally.

Moved by the ‘not so good’ image of civic sense of Indians among foreigners, India’s first woman Kiran Bedi has brought out suggestions for laymen to improve their civic behaviour ahead of the Commonwealth Games. She said, “There are article after article in foreign nations is calling Indians unhygienic and dirty. Being a true Indian, I wanted to change the scenario,” & I effort through this book with my co-author.

Co-author Pavan Chaudary says the government should stop tweaking and wake up before the games to provide good sanitation and hygiene conditions. According to the authors, the idea to write the book came due to appalling living conditions in our country and from their desire of not seeing India lag behind other nations in terms of civility. “The book tells that we are not giving up. We are starting a revival and revolution of civility. The book is for civil responsibility,” says Bedi.

Catering to a variety of sections ranging from the elite to government servants and domestic help, the book covers such issues such as restaurant and banquet manners, auditoria or airplanes must do’s, gymnasium and sports field behaviour, greeting properly as well as being a good host or house guest.

Anu Anand, publisher, Wisdom Village(Publication Division) says,” We are happy to introduce the book just before CWG. We hope our readers will learn and put their best foot forward before our guests from 54 countries during the Delhi CWG.”

The authors believe this book is the starting point of a nation-wide movement and will therefore leave no stone unturned in the promotion of the book. In fact the authors have already committed dates for launches across India. It is not only the authors dream but also their mission to create an empathetic society that builds a well-groomed nation which proudly stands shoulder to shoulder with the rest of the world.

The publisher has started a website and blog to get the feedback from the readers and their suggestions will be included in the next edition of the book. The book would also be released in Hindi and other regional languages soon.

About the Authors:

Kiran Bedi is the first and highest ranked woman police officer in India and at the United Nations. She is the winner of the prestigious Ramon Magsaysay Award, the Asian equivalent of the Nobel Prize. Kiran has been voted as the most trusted and admired woman of the country, time and again. She has authored books, and hosts a popular TV show ‘Aap Ki Kachehri’.

Pavan Choudary is the author of path breaking books like, When you are Sinking Become a Submarine, A Trilogy of Wisdom (A Modern Day Commentary on Three Grandmasters of the East Chanakya, Confucius and Kabir) and The Rx Factor. A successful practitioner, Pavan is also the Managing Director of Vygon, a leading French Multinational and hosts the TV program Hum Aise Kyon Hain on Doordarshan.

A Blog is a type of website or a part of a website. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. “Blog” can also be used as a verb, meaning to maintain or add content to a blog.

The term blog is a shortened form of weblog or web log. Authoring a blog, maintaining a blog or adding an article to an existing blog is called “blogging”. Individual articles on a blog are called “blog posts,” “posts” or “entries”. A person who posts these entries is called a “blogger”. A blog comprises text, hypertext, images, and links (to other web pages and to video, audio and other files). Blogs use a conversational style of documentation. Often blogs focus on a particular “area of interest”, such as Washington, D.C.’s political goings-on. Some blogs discuss personal experiences. Blogging scene in India is steadily growing & much improved within last two years.

This book teaches people how to start Blogging and earning money on the Internet. It will be helpful for those who have not yet started using the Internet as a medium of expression through Blogging and social networking, and also for those who have been Blogging but not leveraging their efforts to earn money.

This book will help a layman to:

• Start using email
• Create and maintain a Blog
• Learn Blogging etiquettes and writing tips
• Earn revenue from a Blog
• Know about handy tools to review performance
• Use Revenue Sharing Websites to make money online
• Use Social Networking Sites to expand reach
• Promote Blog or content online
• Use Affiliate Networks and Programs to generate money

Now for what you are waiting? Go & Get it Now!

About the Author:

Priya Kanwar is a dentist and an avid blogger who has been writing and earning on the Internet for the last three years. She has a few Blogs of her own and is a featured writer on Xomba.com where she uses the moniker “Rawnak”. She has written this book to share her acquired knowledge and experience with others. She is married to Varinder Taprial and likes to write in her maiden name.

Varinder Taprial is a retired naval officer and an Electrical engineer with a passion for computers and Internet. He loves to write, has a blog of his own and has authored a fiction book “Enemy in the Ranks” published by Pustak Mahal.

Devdutt Rastogi fell in love with Pritha Bakshi when he was 15 years old. He didn’t knew it then. His life fell apart after Pritha’s father got transferred to Delhi. There was a void left in his life, the kind only a girl could leave behind…

The girl comes back to his life 9 years later… but now she has a boyfriend. Her boyfriend is an IIM grad, drives a C class Mercedes Benz, looks like a supermodel and worse of all, is his new boss!! What does Devdutt do? Does he accept life as it is, like he has done all his life? Or does he fight back?

Devdutt aka Dev is a mechanical engineer and works with Von Wahl (VW) electric. Devdutt isn’t from IIT or IIM. He is not a genius. But he is hard working. He hasn’t talked to more than four girls in his life, and one of them is his mother. Maybe he is a nerd. He is a really nice guy – but is that enough?

Akshay Sarin, his flat mate, helps Devdutt with dating tips to get Pritha to fall in love with him again. But will these tried and tested tips work on Pritha? Does Dev get his girl back?

About the Author:

Arshat Chaudhary graduated from SPCE (Sardar Patel College of Engineering), Mumbai in 2007. He majored in Mechanical Engineering. He worked with Siemens India as a Design Engineer.

Arshat went on to get his MBA degree from MDI, Gurgaon. He is now pursuing further studies in Germany. He maintains a popular blog. He lists his major interests as blogging but what he loves even more is replying to the comments of his readers on his blog. He has a keen interest in editing and directing videos. He likes to explore stuff and is up for new experiences.

Everyone knows that food is the fuel that makes us function, that gives us energy, builds the body and repairs it. Eating is a necessity but it is also a source of pleasure and a part of our social lives. But did you know that food could heal, cure, elevate moods, improve memory, make the brain sharper,provide us with potent energy and fill us with vigour?

Food has been discovered to be the greatest natural pharmacy that is available to human beings. The right food can help us perform to our peak capacity while the wrong food can lead us towards disease and ill-health.

For instance,the ordinary cabbage and cauliflower could ward-off the possibility of cancer, tomatoes can effectively take care of free radicals in today’s environment and carrots can provide you with the essential beta-carotene to fight off many diseases. It is surprising how effectively food can alleviate most of our common ailments.

The mysteries of the power of food and the secrets of food elements have been unravelled so that you can use food for other benefits rather than just appeasing hunger.

About the Author:

Tanushree Podder is a management graduate. She has specialised in Labour Laws and HR. Her inquisitive mind led her to make forays into various fields like beauty, education, Reiki, Vipassana and computers.Lately, she has been conducting a detailed study of the various alternative therapies used in India and abroad.

She is a freelance journalist who has for the past twenty years, written more than 1000 articles and short stories for a range of national newspapers and magazines on various subjects like human relationships, health, humour etc. Currently based in Bangalore, she has travelled widely throughout the country with her husband, who is an army officer. She believes that travelling has been her greatest educator.

Tanushree’s interests vary from music to reading and community work. Her other books, which have been well appreciated, are: Over 1000 Household Hints, Indian Cuisine, Beauty Solutions, Fit & Fine in Body & Mind, The Magic of Massage and Smart Memory.

An estimated 15 million Indians suffer from asthma. The ailment remains mostly a life-long problem that cannot be cured ompletely. However, the attacks can be prevented or controlled.

For this, one must understand the causes, treatment options, lifestyle changes etc. Doctors are reluctant to use steroids, fearing their side- effects.

Inhalation therapy is also not used optimally. With over 20 years experience in treating asthma, the doctor couple covers all these aspects in their book.

HIGHLIGHTS OF THE BOOK:

*Mechanism of asthma–its signs and symptoms

*Risk factors including its possible connection with the, medical history of the patient

*Diagnosis, and the use of peak-flow meter

*Grading the severity of Asthma–its treatment

*Stepwise approach to therapy; the drugs used

*Managing acute cases; asthma in special situations

*Exercise-induced asthma, inhalation therapy, traveling and asthma

*Prevention of asthma

Some patients are reluctant to use allopathy. Therefore, information on alternative therapies (homeopathy, ayurveda, naturopathy and yoga) has also been included.

The book will help patients manage mild episodes at home and decide when to visit the doctor. By following instructions, patients can also prevent the onset of acute attacks.

With this book, primary level doctors can diagnose and treat patients easily and also educate them on preventing attacks.

ABOUT THE AUTHORS:

Dr. Ashok Birbal Jain, an eminent physician of Wardha, graduated in medical sciences from Mahatma Gandhi Institute of Medical Sciences, Sewagram. He is in active practice since 1983 and has a nursing home with state-of-the-art equipments.

Dr Aruna Birbal Jain his wife and an eminent pathologist of Wardha graduated in medical sciences from Mahatma Gandhi Institute of Medical Sciences, Sewagram. Dr Aruna has a hi-tech pathology lab at Wardha.

The doctor couple have authored a book on Bronchial Asthma and another on Diabetes in Marathi. They have acquired deep knowledge in holistic sciences, especially homeopathy, yoga, ayurveda and reiki. They have conducted workshops on numerous topics at schools and colleges in Wardha, Nagpur, New Delhi and Pune. They manage the Centre for Diabetes, Heart & Asthma Care and have organised many Continuing Medical Education programmes for doctors.

Ever heard of a story with a moral and that moral being a PJ?
Ever thought that smoking can make you a millionaire?
Ever considered that replying chain mails can be funnier than forwarding them?
Will you ever dare to take your girlfriend on a date and give her a lecture on numbers instead of wooing her?

Well, there is one guy in the Universe who thinks and does all this and much more.

Welcome to the world of young Kuttappan, who ruined by the over-engineered intelligence of our education system, now sees every situation in life from a completely different perspective. And today Kuttappan is all set to tell you What Nobody Ever Told You about the very same situations we face in our everyday lives.

Lets start from office itself, everybody’s office is sometimes a boring place or an exciting place depending upon whether it’s a Monday or a Friday (or a Saturday, in case you are working for a 6 day work-week company. Suggestion is, you should change your company!). Its found that humanly its impossible to display the same kind of passion and energy at the workplace every day.

Kuttappan, of course, is a soul with a difference. He finds his office hours to be the most exciting segment of his day. His sense of supreme exhilaration even in anticipation of going to office is simply awesome. And no! It need not be a Friday. Any day of the week, he wears the same delightful face and enthusiasm. Kuttappan thanks his company’s management for their support and the very specific efforts they take to enable employees to become extremely passionate about their work. How he do all this, you will be told in the book itself.

About the Author:
B. Ganeshkumar heads the Strategy & Planning Division for the Agency Distribution Channel at a leading Life Insurance Company in India. He was featured in Business Baron where he had talked about the potential of web-based education in India in the coming years. He believes that everybody should enjoy life without being too judgemental. In his free time, he enjoys playing guitar and piano to discover the hidden melodies of the seven notes.

A South Indian himself, married to a Maharashtrian, staying in Mumbai, the author relishes Gujarati food when not writing books or playing music.

Life is a mystery for those who keep running behind their expectations, ignoring the need to explore their soul and the happiness therein. Exploring the soul needs reflection. Reflection leads to realization, realization leads to wisdom and wisdom is the path to enlightenment.

Many questions arise in our mind about life and the answers we try to search. We search them outside and that`s where the problem lies. The answers are so simple, we tend to overlook. As they say, sometimes the simplest things are the most complex to comprehend. We often search for the answers outside ourselves when the key lies inside our self, we just get to know our self. Knowing your true self will answer most of your queries. And mistake not life for the illusion that is around you. The illusion created by your self-perceptions, the family and the society.

One simple way to know yourself is to get out of your body. Then see yourself. Know that the body you are seeing is nothing more than a vehicle. A vehicle to take you through the journey of life. Once you can consciously achieve this, then your life and its meaning, and your true self will be clear as the image you see of yourself in the mirror. That very mirror, which is made of sand in which you cannot see yourself. This processing to get out of your body will make you see that self you are seeking, that`s the power! Of course, all cannot achieve this but then sometimes it is more important to discover what one cannot do than what one can do!

When situations are worrisome, be aware that there are no hopeless situations, these are only people who are hopeless about them. The wise adapt themselves to circumstances or has have the power to change circumstances according to themselves. Never forget you can only stumble if you are running, sitting can’t make you stumble. Do goodness and remember not what you have done, what you should remember always are your faults. This will give you that peace you miss in life. For, what we get, we can make a living, what we give however makes a life!

Life—An Odyssey is a choice selection of 35 musings. Each musing provides an introspective path to successfully overcome the different challenges that everyone encounters.

About the Author:

Dr Manish Maladkar, M.D., M.C.C.P. (USA) is actively engaged in inspirational and scientific writings for the last two decades and has authored many articles in renowned International as well as Indian journals and newspapers. He has done his M.D. from Grant Medical College and JJ Hospitals Mumbai. Professionally, he is holding a senior position in a leading pharmaceutical company and is also on the editorial advisory board of reputed publications.

Krishna Deva Raya (1509-1529 CE), was the famed Emperor of the Vijayanagara Empire. He was one of the greatest statesmen which medieval South India had produced.

King Krishnadeva Raya was fond of doing heavy exercises daily in the morning. He regularly applied oil on his body and thereafter worked out till all oil came out in the form of sweat. But Once the King started leading a sedentary lifestyle. He stopped all sort of exercises. The King overate and as a result, he grew fat and heavier.

Noticing this, the royal physicians cautioned the King against the ill-effects of overeating and risks posed by obesity. They advised the King to abstain from overeating and to take due care of his health. The repeated advice of the physicians and doctors for asking him to eat less made the King so angry that one day he announced a reward for anyone who could find him an easy and a proper cure. But there was one condition: those who failed would have their heads off.

What will happen now?

Who will help the king, will it be Tenali once again?

Will the king get an easy way to cure his obesity?

Read this and many more fables of Tenali Raman in this book.

Tenali Raman was a court jester, an intelligent advisor and one of the ashtadiggajas (elephants serving as pillars and taking care of all the eight sides) in the Bhuvana Vijayam (Royal Court) of the famed Emperor of Vijayanagar Empire (City of Joy) in Karnataka – Sri Krishna Deva Raya (1509-1529), the model ruler par excellence to Ashoka, Samudra Gupta and Harsha Vardhana. Tenali Raman was an embodiment of acute wit and humour and an admirable poet of knowledge, shrewdness and ingenuity. In a short span, the legacy left behind by Tenali Raman attained eternity. All these qualities of Tenali Raman have been fully explored and displayed in this collection of vibrant fables and anecdotes.

The book is a marvellous treasury of legends of Tenali Raman and Emperor Raya which evokes a long lost, never-never land: an enchanted world of alert wits and tricky gossips; crafty crooks with biting tongues, valiant brigands and an assorted cluster of uncommon common people.

Narrated by the author and superbly illustrated, “Fix Your Problems–The Tenali Raman Way” is an engaging blend of earthly wisdom and sparkling humour which deal with concepts that have certain timelessness. Each story is followed by terse moral and incalculable snippets which are usually that little extra that brings the reader a little more closer to his goal on the way to realisation. Every story purveys a pithy folk wisdom that triumphs over all trials and tribulations. The moralistic traits sagaciously portrayed by these stories intend to develop a series of impacts that can reinforce certain key ideas by the rational mind of the readers in all facets of life and propel them to the top in every endeavour. The stories various layers of meaning educates, informs, advises, enthuses, inspires and amuses and thus have a teaching effect which makes this book a must read for every aspiring individual who wants to race ahead in the world of opportunities and cusses. The book also exposes how richly endowed Bharata Khanda (India before invasions) had been in the east in the field of wisdom and knowledge down the ages of which the west is ignorant.